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Comportamiento del consumidor / Henry Assael ; tradución Carmen Aspe Solórzano ; revisión técnica Clayna Camacho Arias, Eduardo Esteva Armida.
Material type:
TextPublication details: México, : International Thomson, 1999.Edition: 6a edDescription: 684 p. : il. ; 27 cmISBN: - 968752958X
- Consumer behavior and marketing action
- 658.8342 A844c, 1999
| Item type | Current library | Collection | Shelving location | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
| Préstamo interno | General | Monografías: Libros y Folletos | En catalogación | A844c, 1999 658.8342 (Browse shelf(Opens below)) | Available (Préstamo interno) | 1828-10 |
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Título original: Consumer behavior and marketing action
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