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  <titleInfo>
    <title>Errores en el marketing</title>
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    <namePart>F. Hartley, Robert</namePart>
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  <name type="personal">
    <namePart>Pareja Rodríguez, Alejandro</namePart>
    <role>
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    <place>
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    <publisher>Paraninfo</publisher>
    <dateIssued>1991</dateIssued>
    <edition>2a ed.</edition>
    <issuance>monographic</issuance>
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    <extent>300 p. ; 24 cm.</extent>
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  <note type="statement of responsibility">Robert F. Hartley ; traducción Alejandro Pareja Rodríguez.</note>
  <note>Incluye referencias bibliográficas y notas al pie de las páginas</note>
  <classification authority="ddc">xxxx xxxx</classification>
  <identifier type="isbn">8428317712</identifier>
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