Values, lifestyles, and psychographics / 
edited by Lynn R. Kahle, Larry Chiagouris. 
 - Mahwah, New Jersey :  L. Erlbaum Associates,  1997. 
 - xiii, 415 p. :  il. ;  24 cm. 
 - Advertising and consumer psychology .
 - Advertising and consumer psychology .
<br/><br/><label>ISBN: </label>0805814965 
<br/><br/><label>Dewey Class. No.: </label>xxxx  / V215