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Truth, lies, and advertising : the art of account planning /

Steel, Jon

Truth, lies, and advertising : the art of account planning / Jon Steel. - New York :, : John Wiley & Sons, 1998. - xix, 298 p. : il. ; 24 cm.

ISBN: 0471189626

Dewey Class. No.: xxxx / S813t

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Truth, lies, and advertising : the art of account planning /

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